Retail Training Seminars & Coaching

Are you a retail owner and/or a fashion buyer wishing to create a competitive edge?

If you are a buyer/designer and/or responsible for choosing designs do you wish to sharpen your eagle style eye and spot straight away the winner styles & shapes?

Are you a retail brand wanting your sales staff to deliver credible advice to your valued clients?

Are your staff in need of expert coaching on how to understand what suits, what doesn’t and how to provide ‘Style Solutions’ to maximise your average sales customer? 

Susana’s Retail Training Seminars & Coaching has been cleverly designed to not only empower you with the inside knowledge on how to dress clients while boosting their self-image potential, but also to provide the knowledge on how to maximise sales while creating raving fan-clients. 

Some retail clients’ comments:    

“I get deeply disappointed when I am being told I look nice in a garment in order to create a sale when it is obvious that the garment is not suitable for me”  

“I don’t know how many times I have bought clothes that the assistant helped me choose to later be unhappy with the choice and regretted the purchase” 

In today’s competitive retail and cyber-purchasing world it is not sufficient to make sales.  It is paramount to be successful in creating lasting, trusting relationships that result on profitable loyalty from your clients.

Customers are trusting your company with their self-image which has a significant impact on their self-esteem.  Customers know how to ‘shop around’ and they are hungry to receive a ‘retail pleasurable experience’. 
 

Wouldn’t it be great if your business/brand were to be known for offering solutions to your clients? 

How you will be empowered:

• Insight knowledge on the fascinating and powerful world of the psychology of clothing and understand how to emotionally fulfil your clients’ needs.

• Professional sound advice on what suits and what doesn’t, which will develop trust with customers.

• Learn how to create immediate change on how they look & feel. 

• Customers will be hooked to come back to the store not just for the product but also for your valuable opinion.

• Understand how proportion, structure and shape works when making your purchasing/season style selections. 

• And so much more ...

On the job-training – Bronze Option

• Ideal training and in preparation just before an important retail VIP event or high traffic shopping seasons.  For example, Christmas and New Year’s sales.

•  This is either a great refresher, introduction or a concise smart way to quickly upscale the skills and knowledge of your staff members.

•  It consists of an on-the-job initial training session, on-the-job coaching, supervising and working together with clients,  finalised with a conclusion session.

•  This can all be done in the store premises so your staff don’t have to leave for training.

•  Training Pricing from $450+GST per hour, exclusive of GST.

2-Day training - Gold Option

• This is ideal for sales staff members who are responsible with purchases and assisting retail customers.

• More in depth training on how customers buy, build long-term trust, the art of dressing, how to create a capsule wardrobe for increasing your average sale per customer and repeat sales.

• Learn how to provide total wardrobe solutions for profitable returns.

• Training Pricing per workshop for 2-10 delegates from  $10,000+GST.

6-day comprehensive full training (split into two weeks)  - Diamond Option

• This is ideal for a boutique/store owner, the person behind the buying of the brand, store managers, senior sale staff, style consultants who will be conducting consultations, those behind delivering wardrobe solutions, in-store promotions and marketing.

• This training is for those who are serious on understanding how their clients think, feel and how they buy more from you, what stops a sale from happening, what garments will be your top sellers, what garments (style & colours) to stay away from, how to maximise from fashion trends, and so much more extremely valuable knowledge that will set you ahead from your competitors and give you the market edge.

• These are the only Retail Training Image Programmes in the country dedicated purposely to boutique/store owners, buyers and sales staff. 

• Evaluations will be conducted on an individually basis and include exams, projects and store visits.  Delegates will receive a Retail Image & Style Training Manual and La’Qua Image International Certification on completion. 

• Training Pricing per workshop for 2-10 delegates from $20,000+GST.

In today's competitive world valuable knowledge and skills willl set you appart from your competitors. 

It will give you the marketing edge that many companies are trying to buy with advertising and

build loyal customers who know your company understands who they truly are!